About us

Welcome to alur, where style and practicality come together to elevate how you carry your phone every day. We specialise in minimalist, high-quality iPhone cases that integrate protection, convenience, and understated elegance. Whether you're navigating your daily commute or heading out hands-free, alur makes it easier to stay prepared — without the bulk.

Every case we offer is:

✅ Crafted to Last – Durable materials like PU leather and shockproof TPU
✅ Slim & Sleek – Designed for pockets, not pouches
✅ Functional Convenience – Wallet slots, kickstands, and MagSafe compatibility
✅ Affordable Quality – Premium feel without the premium price tag
✅ Free & Fast Shipping – Straight to your door, Australia-wide

We’re on a mission to simplify how modern professionals carry their essentials. At alur, we believe protection and performance should come with style — not sacrifice. Our cases are engineered for functionality, minimalism, and everyday reliability, blending sleek aesthetics with smart features like MagSafe compatibility, RFID-secure card storage, and impact protection. Whether you're heading to a meeting or winding down after hours, alur keeps your tech streamlined, stylish, and ready for anything.

Join 5,000+ Australians who’ve upgraded their daily carry and experience the smarter way to carry with Alur.